EXPERIENTIAL MARKETING
strategy
Everything from comprehensive market research, insights, and analytics to understanding market trends and audience behaviors. We develop tailored experience designs, thematic storytelling, and brand activation plans, ensuring every campaign is measurable and impactful.
-
Conducting in-depth research to understand market trends, target audience behaviors, and competitive landscape.
-
Monitoring and reporting on cultural shifts and emerging trends to keep your brand relevant.
-
Crafting tailored experiential touches that align with your brand's objectives and engage your audience in meaningful ways.
-
Developing compelling narratives and themes that resonate with your audience and drive emotional connections.
-
Creating comprehensive plans for brand activations, ensuring every touchpoint delivers a cohesive and impactful experience.
-
Establishing KPIs and using advanced analytics to measure the success of experiential campaigns and provide actionable insights.
CREATIVE
It’s all about bold creative, that audiences can’t get enough of. From immersive stories we bring to life via impactful audience journeys, to creative content development creating innovative engagement opportunities. We know what captivates the hearts and minds and activates the senses - we breathes life into every experience.
-
Whether it’s for onsite or online, we develop content that resonates with your audience and brings your brand message to life.
-
Designing comprehensive plans for how we engage our audience with impactful interactions from start to finish, online and in person.
-
Developing multi-sensory narratives that fully engage participants through interactive elements, dynamic visuals, and compelling story arcs.
-
Producing high-quality content, including videos, animations, and multimedia presentations, delivering onsite and online expressions.
-
From striking graphics that bring to life our thematic and concepts. To elevations, floorplans, schematics and detailed visual renderings that help you understand exactly what we’re delivering.
INTEGRATED MARKETING
Our production and execution services cover all aspects of event planning and management, from detailed event scheduling to vendor coordination. There is a science and precision to flawless execution. The bigger the dream, the more precise our planning.
-
Implementing targeted strategies to attract and engage your desired audience before, during, and after events.
-
Leveraging a multi-channel approach to maximize reach, drive amplification and deliver impact, ensuring a cohesive single voice and brand message across channels.
-
Forming strategic partnerships with brands and media outlets to maximize exposure and engagement.
-
Collaborating with talent to extend the reach of our experience, and drive authenticity and audience resonance.
-
Identifying and managing sponsorship and fundraising, including creative and strategic planning.
-
Tracking and analyzing omni-channel campaign performance and provide detailed reports on efficacy, efficiency and ROI (allowing data-driven decision-making).
EXECUTION
Leveraging amplification and channel strategies to maximize campaign reach and impact. We are omni-channel and always on, before, during and after experiences. Tying seamlessly into your existing marketing efforts, to launch, sustain and grow your business.
-
Developing detailed event plans, timelines, and schedules; coordinating with vendors and suppliers; managing permits and licenses; and overseeing all aspects of the event to ensure seamless execution.
-
Handling venue scouting and selection, negotiating and managing contracts, coordinating hotel and accommodation arrangements, organizing transportation, etc
-
Coordinating and overseeing all onsite activities, including setup, staffing, and real-time problem-solving.
-
Building custom installations, sets, and environments that bring our creative concepts to life.
-
Managing all technical aspects, including AV, lighting, and sound
-
Integrating cutting-edge technologies from AR, VR, MR to custom apps and and interactive installations
-
Producing high-quality video and film content to support and document your experiential campaigns.
-
Ensuring all aspects of production are executed within budget, leveraging our extensive network, optimizing resources for maximum impact.